Build your own business growth system with Claude + CAS.
A guided Claude Skill Pack and CAS template that helps solo service businesses create an owned website plan, brand voice, content engine, account checklist, and launch package — the DIY version of the process I use with clients.
10 beta slots available. Beta buyers get this version permanently plus 1 year of updates.
You don’t have a website problem. You have scattered pieces.
Most solo service owners aren’t missing tools. They’re missing a single, owned place where the pieces connect — and a repeatable way to keep it moving.
The scattered reality
- Website copy spread across notes, docs, and old drafts
- Social posts that go out whenever there’s time
- Offers that aren’t quite clear, even to you
- No reusable brand voice — every post starts from scratch
The quiet worry
- No content rhythm, so months go by with nothing published
- Tools and logins spread across platforms you half-control
- No clear ownership structure for your accounts and files
- A fear of getting locked into another generic website builder
Most businesses don’t just need a website. They need a system.
A website is one output. What actually carries a business is a repeatable growth system — and that’s what this builds with you:
Business clarity
Who you serve, what you offer, what makes you the right choice.
Brand voice
A reusable voice file so everything sounds like you.
Website structure
A clear plan and copy you can publish.
Lead capture
A reason to subscribe and a place to do it.
Booking & payment path
Where clients say yes — on your own accounts.
Content engine
Blog and social on a rhythm you can keep.
Launch checklist
Catch the real gaps before you go live.
Monthly rhythm
A light, repeatable cycle that keeps it moving.
Ownership
Everything organized in a CAS folder you keep and move.
What the Business Growth OS does
Instead of starting from a blank Claude chat, you follow a structured path. You answer, review, and approve at each step — the output is organized into a CAS folder you can keep, reuse, and move.
Clarify your business
Profile, audience, offers, and what makes you the right choice.
Build your brand voice
A reusable voice and messaging profile.
Plan your website
Sitemap, page goals, SEO targets, lead capture, booking.
Draft your site copy
Home, services, about, contact — in your voice.
Create blog drafts
On-brand posts that answer real client questions.
Turn it into social
Repurpose into platform-appropriate posts.
Account ownership checklist
Set up every account in your own name.
Review launch readiness
A checklist that catches the real gaps.
Plan your monthly cycle
A sustainable content and improvement rhythm.
Everything in the pack
The nine skills:
Who it’s for — and who it isn’t
A good fit if you’re a…
- Solo service business, consultant, or coach
- Therapist, hypnotherapist, or wellness practitioner
- Contractor, artist, or local service provider
- Retreat facilitator or spiritual teacher
- Someone already using Claude — or willing to
Not a fit if you…
- Want someone to do everything for you
- Don’t want to use Claude
- Expect one-click publishing with no review
- Want guaranteed SEO rankings or revenue
- Need a custom enterprise CRM
- Aren’t willing to clarify your offer and review the output
Join the first small group
Beta price · planned public price $99
- This is a beta. It’s usable now and still improving.
- You get this version permanently, plus 1 year of updates.
- 10 beta slots — a small first group so support and updates stay manageable.
- Beta buyers may be asked for feedback (always optional).
- For people comfortable using Claude and following guided instructions.
- Does not include done-for-you website building unless you book a guided or managed service separately.
10 beta slots available.
How it works after purchase
Buy via Lemon Squeezy
Secure checkout; you get a download.
Download the bundle
Skills, CAS template, guides, example.
Add skills to Claude
Upload the skill ZIPs.
Open the CAS template
Copy it for your business.
Start with the quickstart prompt
It walks you through, one section at a time.
Work through the system
Step by step, reviewing as you go.
Keep your owned files
Your CAS folder is your foundation.
Do it yourself, or get help
Beta Skill Pack
$49 (beta) · $99 planned
- Skill Pack download
- CAS client template
- Install & quickstart guides
- Worked example project
- 1 year of updates
Guided Setup
Book a consult
- Includes the Skill Pack
- 1:1 help through the process
- Guided business profile & brand voice
- Guided website plan
- Launch support
Context Arcana Build
Book a consult
- I build the system with / for you
- Best if you don’t want to manage the process
- Full AI-native website service
- You still own everything
Things people ask
Do I need Claude?
Yes. The skills run inside Claude. You bring your own Claude access; the pack is the structured method and templates that run on top of it.
Does this work with the $20 Claude plan?
It is designed to work with a standard paid Claude plan. Heavier use may hit plan limits; you can continue later or paste prior CAS files back in as context. We will keep this answer updated as plans change.
Is this a website builder?
No. It produces a website plan and copy you publish to your own static host. It does not build or host the site for you.
Does it publish my site automatically?
No. Nothing publishes automatically. You review and approve every draft, then publish on your own accounts.
Do I own the output?
Yes. Everything is plain Markdown organized in a CAS folder you keep, reuse, and move. You own your accounts, files, brand voice, and content.
What is CAS?
The Context Architecture System — a simple, portable folder structure for your business context. It stays useful even outside Claude.
What happens after one year of updates?
You keep the version you have permanently. Continued updates after year one may become a separate, optional offer; you are never forced to re-buy.
Can I use this with my clients?
The beta is licensed for your own business use. Practitioner/agency use may be offered separately — ask before using it to deliver client work at scale.
Is this medical, legal, or SEO advice?
No. It is a content and structure method. It does not provide medical, legal, or financial advice, and it makes no guarantee of SEO rankings, traffic, or revenue.
What if I want help?
Book a Guided Setup or a done-with-you build. The DIY pack and a guided path are both available.
Want product updates, CAS notes, and AI-native business growth guidance? Join the list:
Own the system behind your website and content.
The goal isn’t to make AI sound clever. It’s to make your business clearer and easier to publish — in files you own.
10 beta slots available.
Context Arcana Business Growth OS is a method and template pack for use with your own Claude access. It does not build or host your website for you, does not create your accounts, and makes no guarantee of SEO rankings, traffic, or revenue. Generated content requires your review before publishing. Not medical, legal, or financial advice.