A website that works
as hard as you do.
Most local business sites were built to check a box, not close clients. I build fast, low‑maintenance sites that rank in local search — then keep them fed with content every month.
No commitment. No pitch. Just an honest look at what’s holding your site back.
These problems are costing you leads.
Your site looks old or loads slowly on mobile
First impressions happen in seconds. A slow or outdated site signals to customers — and Google — that you’re not worth their time.
You’re paying for ads but they aren’t converting
Ads drive traffic. Your site has to close it. If visitors leave without calling or booking, the problem isn’t the ads — it’s the landing page.
Content is inconsistent or nonexistent
Google ranks businesses that publish. Customers trust businesses with proof. Without a steady stream of local content, you’re invisible to both.
Three ways to work together.
Every engagement starts with a free audit and a written recommendation. From there, you choose the path that fits how you want to operate.
I build it. I run it.
I clean up your existing site or build a new one from scratch — fast, secure, and built for local search. Then each month I deliver regular content: ad creatives, local posts, and site upkeep, all built from your real project photos and business details. You review and post. I handle everything else.
Owners who want to focus on their work, not their marketing stack.
I build it. You own it.
A new site built for the long term — fast, secure, and easy to update without the maintenance headaches of WordPress or page builders. I set up a content system tailored to your business and train you to run it. I maintain the platform; you stay in control of what goes out and when.
Owners who want to understand and own their marketing infrastructure.
Need something more?
Some businesses need more than a site refresh — a custom web app, an AI‑assisted workflow, an integrated booking or operations tool, or a system that doesn’t exist yet. If you can describe the problem, I can probably build it. Direct partnership, no agency overhead, scoped to exactly what you need.
Custom apps · AI workflow setup · Booking & operations tools · Integrations
How it starts.
Free site audit
I review your current site, Google Business Profile, and local search visibility. No charge, no obligation. You get honest observations regardless of whether we end up working together.
Written proposal
I recommend a path — cleanup or rebuild — and show you exactly what I’d do and why. No vague deliverables, no hidden costs.
Start
Approve the proposal and I get to work. Most projects are live within two to four weeks. You own every account, every file, every credential from day one.
Who I work with.
Serving Fort Collins, Loveland, Windsor, Greeley, and the greater Northern Colorado area.
You work with me directly. Every time.
I’m Michael Purvis — Fort Collins‑based engineer and systems architect. Before starting Context Arcana, I spent 20+ years building systems for large organizations that had to work reliably at scale. I apply that same standard to local business websites: well‑structured, fast, and built to last — not patched together and handed off.
There’s no account manager in the middle, no junior contractor doing the actual work, and no one to chase down when something needs fixing. When you hire me, you have a direct line to the person who built it.
View background on LinkedIn →Real work. Real results.
Offline for years. Live in 3 days.
A practitioner’s WordPress site had been compromised and taken offline. I recovered the original content, migrated to modern static infrastructure, and had the site back online in 3 days — now fast, secure, and easy to maintain.
The form below runs on Cloudflare.
There is no WordPress, no database, and no server to patch or maintain behind this page. The contact form is a Cloudflare Worker — the same infrastructure I build for clients. Fast, reliable, and built to last.
Let’s take a look at your site.
Tell me about your business. I’ll review your site and come back with honest, specific observations — no sales pitch, no obligation.
Request received.
I’ll review your site and follow up within one business day. Check your inbox — I may have a few questions before I write anything up.